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Options/ Futures Options Strategies

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I've been reading about several investors who incorporate options strategies into their overall investment strategy. Many of them seem so scared by the volatility of the market, they are chasing after the holy grail of a portfolio that has a straight line up and to the right. There are investors like Tammy Chambless (https://www.youtube.com/watch?v=1YLglos6Ru8) with her MEIC strategy and Big ERN at Early Retirement Now (https://earlyretirementnow.com/options/) who make selling index equity options the main part of their return generation.
It definitely takes more work to do these strategies but with trading automation and bots this could be reduced significantly if you trust the programs and platforms. What do you think about the risk return of these strategies and are there any strategies you have used with success?